IA Consultants is an information architecture firm based in Ottawa, Ontario.

Need

With a new podcast that was quickly gaining traction amongst the business community, Jeff Parks, lead Information Architect with IA Consultants needed more than a blog to communicate his ideas about information architecture. He needed a professional web site that positioned him as an expert in his field and outlined the suite of services his company could offer.

Solution

IA Consultants strives to help its clients simplify the way they find, use and share content. It was extremely important for the company’s web site to reflect these values and best practices in information architecture. The IA Consultants web site required a detail-oriented approach to content organization and design that Blogging Squared was able to achieve through close consultation.

Result

The final IA Consultants web site design seamlessly integrated the company’s blog, podcast and professional presence. It wasn’t long before contract requests began picking up and new business leads were attributed directly to the web site.

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